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STEP
时间 04Month 29Day 20Hour 00 - 09Month 01Day 13Hour 02
编组 /
Organizer:律动 BlockBeats
Guests:STEPN 的联合创始人 Jerry
About the Activity

Want to start a business in Web3 but don’t know where to start? Rhythm's Web3 Master Class series of activities will teach you what you need to know about starting a business. At 22:30 on the evening of April 29, Rhythm BlockBeats invited Jerry, the co-founder of Stepn, the most popular project at the moment, to talk about various experiences summed up in attracting and retaining seed users in the early days of STEPN. Web3 builders are welcome to join in the conversation.


The first guest is Jerry, the co-founder of the popular STEPN. In just four months, STEPN has completed cold start, seed user screening, new user attraction, product changes, and in-depth user maintenance. Its daily active users have exceeded 400,000. For Web3 applications that are still exploring, It is undoubtedly a staged victory.


The Web 3 entrepreneurial craze is quietly coming. In order to better help Web 3 entrepreneurs, Rhythm BlockBeats invites Jerry to answer "How to proceed" in this episode. "Cold start", "How to obtain seed users of Web3 applications?", "How to retain users of Web3 applications?" and other issues that entrepreneurs are concerned about.


Look at the apps on your phone. What was the last national-level app you downloaded? Douyin or Pinduoduo? How long has it been since you downloaded a new APP? It’s been two or three years, right? If you ask Internet practitioners to describe the current state of the industry, you will definitely not hear any positive energy. You don't even need to know how to truly participate in the Internet industry. Words such as "lay down", "roll", and "layoffs" have already been used. Screen your social media.


This is no longer the glorious Internet era. We once saw the opportunities brought by Alibaba’s listing, and capital rushed to every corner of the Internet track. , we used to see a new APP almost every day, and we used to try to use APP to hail a taxi, order food, and try these new Internet applications to change our living habits.


People who enter the Internet industry undoubtedly do not hold the dream of changing the world, but now everyone is more complaining, disappointed, and hoping to find another vitality Quite an industry.


Until they saw Web3.


Do you think a running APP can attract you? You can instantly react to its intended functions, including GPS, calories, exercise data, and social display. Is this worth spending time experiencing?


What if this running APP allows you to make money while running? What if it allows you to own a unique shoe in the world? What if it allows you to have the experience of upgrading a mobile card game? What if this APP received investment from Sequoia India and Binance, the world’s largest cryptocurrency trading platform? What if the success of this Web3 application called STEPN has attracted a lot of attention from the traditional Internet?


Many people say that blockchain technology is very similar to early Internet technology. We cannot accurately judge from a technical perspective that the emergence of blockchain technology is similar to that of Internet technology. Same creation. But emotions don’t lie. The attention of capital, the influx of entrepreneurs, and the explosion of APPs all tell us that the Web3 world based on blockchain is continuing the glory of the Internet back then.


One billion US dollars in financing overnight, a scene that has not been seen in the traditional Internet for many years; top traditional institutions such as Sequoia, a16z, and Tiger Global entered the market , increase investment, and raise new funds that can easily reach 10-digit US dollars. This was a treatment that was once exclusive to the traditional Internet.


The existing competition on the Internet makes it difficult for entrepreneurs to have room to develop, and the Web3 world allows them to see a new blue ocean. The success of STEPN is the representative of Web3 APP , is also the epitome of decentralization, weak regionalism, and code is law, allowing entrepreneurs to find new directions, and countless STEPNs have been launched.


In order to let new entrepreneurs better understand the rules of this world, Rhythm BlockBeats organizes the "Web3 Master Class" series of activities, hoping to provide entrepreneurs with Provide essential information for starting a business.

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