OKX Chief Marketing Officer Haider Rafique: Preview of the "Legend Reborn" paint job designed with McLaren Racing, paying tribute to the legend and challenging ourselves

24-09-20 11:07
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On September 19, OKX Chief Marketing Officer Haider Rafique published a new blog, previewing the "Legend Reborn" livery designed by OKX and McLaren. The specific translation is as follows:



Today, we have teamed up with McLaren to create a limited edition "Legend Reborn" livery design for the MCL38 F1 car. The livery will be unveiled on the track at the Singapore Grand Prix this weekend.


The "Legend Reborn" livery designed with McLaren reflects our shared commitment to innovation and heritage. Over the years, both brands have established great legends in their respective fields. This livery aims to redefine the future by looking back to the past. "Legend Reborn" is designed for fans who grew up watching the races, witnessed McLaren racing on the track, and experienced the MP4 era. This year marks a special time for McLaren Racing, so we thought it was only fitting to bring back the memories of that era as McLaren once again strives for excellence.


A highlight is the inclusion of the names of 13 drivers who have driven the MP4 in the livery, including legends such as Ayrton Senna, Alain Prost and Niki Lauda. This detail symbolizes our efforts to draw inspiration from our history to drive future achievements. The words "Accelerating Web3" are prominently printed on the rear wing of the MCL38, highlighting our commitment to driving the development of on-chain technology.


"Legend Reborn" also symbolizes the innovative spirit of China that we see as an organization. Just as McLaren has been pushing the boundaries of automotive engineering for decades, we are also relentlessly pursuing progress in the on-chain field.



OKX started as a centralized crypto exchange but has evolved into a Web3 technology company that is leading the future of blockchain. Like McLaren, we see ourselves as our own challengers, which drives us to compete and win with all our strength.


Yesterday, at a fireside chat at Token2049, we launched the revamped OKX wallet with Lando Norris. This update brings a brand new interface and on-chain transaction capabilities, providing the next generation of users with new options to enter the on-chain world. We are redefining the way billions of people explore the on-chain world, just as McLaren rebuilds its cars every season.


Our journey has been full of challenges and breakthroughs. We hope to pay tribute to this spirit of continuous innovation and bravely creating a new future through the "Legend Reborn" livery.


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