Nike's Web3 platform, SWOOSH, introduces its NFTs into the EA Sports gaming ecosystem.

According to BlockBeats news on June 3, Nike Virtual Studios, the digital department of sportswear giant Nike, is collaborating with video game developer EA Sports to bring Nike's Web3 platform, SWOOSH, into the EA Sports gaming ecosystem. This collaboration will allow SWOOSH members and EA Sports fans to "express their personal style through the game", including "immersive experiences" and "new level of customization within the EA Sports ecosystem". CoinDesk reported on this partnership.