Bloomberg: The Trump Family is Monetizing Its Name, Political Influence, and Power at an Unprecedented Pace

BlockBeats News, July 2nd: Bloomberg published a long article titled "Trump's Crypto Wealth Map: Profiteering Business Under the Political Halo," pointing directly at Trump and his family for rapidly monetizing their reputation, political influence, and power as never before.

Bloomberg stated that compared to real estate development, which takes years of planning, the Trump family has always been adept at rapid monetization through brand licensing (from real estate to perfume mattresses). The cryptocurrency field has become a super accelerator for their "branding economy." With the relaxation of foreign transaction restrictions in the second term, the crypto business has become a new engine for their wealth growth. According to the first assessment of the Bloomberg Billionaires Index, cryptocurrency projects such as World Liberty Financial and Trump-themed meme coins have increased their wealth by at least $620 million in just a few months.

World Liberty Financial platform issued brand tokens and the USD1 stablecoin, achieving a $550 million token sale in March, of which the Trump family received $390 million. The family also holds 22.5 billion non-tradable tokens (valued at over $20 billion based on June trading prices). The Trump-themed meme coin, with 80% of its supply controlled by affiliates, gained momentum through marketing events such as the "Coin Holder Banquet." In addition, American Bitcoin Corporation (spun off by a Trump-affiliated investment bank) is planning to go public, potentially adding another hidden source of wealth for the family. The company, valued at over $3 billion through a merger with the publicly traded Hut 8 (despite its main assets being mining machines with a book value of only $120 million), is set to list.