Bitget Appoints Ignacio Aguirre Franco as Chief Marketing Officer (CMO)

BlockBeats News, November 7th, Bitget announced the appointment of Ignacio Aguirre Franco as Chief Marketing Officer (CMO). Ignacio has over fifteen years of experience in the technology, fintech, and blockchain fields, having worked at international renowned companies such as Adobe, SAP, Scorechain, Xapo Bank in senior positions, bringing extensive global brand operation and user growth experience.

As CMO, Ignacio's core responsibilities will revolve around Bitget's Universal Exchange (UEX) vision, driving the seamless integration of CeFi, DeFi, and TradFi ecosystems, creating a diverse financial ecosystem for "one-stop purchase of global assets"; at the same time, he will be in charge of global brand strategy, enhancing user engagement, optimizing product narratives to accelerate the adoption of Bitget's on-chain trading, stock contracts, GetAgent, and other innovative products, injecting key momentum into the company's goal of surpassing 150 million users by 2026.