Doge is perhaps the most famous dog on the Internet. Doge's face has been widely circulated, made into memes, recreated, and even spawned crypto. Open all kinds of short video apps, cute animals on the Internet is no doubt the prevailing traffic password.
What wonderful chemistry happens when these cute little Internet celebrities combine with NFT?
Creative agency Taiko NFT launched the NFC-NEko series at the beginning of this year, combining the "Internet celebrity" cats with NFT to launch the NFC-NEko series blind box. The image of NFC-Neko is based on five popular "Internet celebrities" : Grumpy Cat, Smudge Lord, Coffee, Coby the Cat, Izzy and Zo. Together, the cats have amassed more than 10 million followers on various social platforms.
(Grumpy Cat, as it is known on the Chinese Internet, has about 1.5 million followers on Twitter.)
Each NFC-NEko is designed by Maxime Girault, a Digital artist based in Paris and New York who specializes in illustrations featuring cute animals.
(Unopened NFC-NEKO blind box)
The name NFC-Neko was inspired by Maneki-Neko, a Japanese "lucky cat" character meant to bring good luck to his master, combined with the style Girault adopted in his work. The NFC-NEKO series has a total of 27,200 NFT blind boxes, which are classified into R, SR and SSR by rarity.
The image of NFC-Neko is a cat-shaped mecha driven by a cat, and its blind box design is a clever fusion of Japanese mecha and cute cats. The collector does not know which image he will have until it is opened, and each box has a different cat image and suit design.
(nfc-neko's Highstreet cat cafe)
Currently, NFC-NEko is in the Highstreet Metauniverse. In order for NFC-NEKO not to be limited to the on-chain world or the physical world alone, NFC-NEko launched the NFC-Neko Phygital Drop activity.
The nfc-neko Cat Rug is based on White Coffee Cat (also known as "Mr. White") and is limited to 140 pieces on Highstreet.
The $RUG Token will launch on January 24 at a starting price of 10.5 HIGH (HIGH is the circulating token in the Highstreet Metasomes). The selling price will be adjusted according to the StreetSmart curve, and each purchase will affect the price, thus dynamically reflecting the fair market value. Of course, buyers can also choose to redeem RUG tokens at any time. To receive a physical item at home, the user performs a "redemption" operation, after which the $RUG Token is burned. The $RUG token went live on January 24 and is currently priced at $90 HIGH.
The nfc-neko Cat Rug is based on White Coffee Cat (also known as "Mr. White") and is limited to 140 pieces on Highstreet.
(Phygital drop 实体地毯)
The physical physical carpet, designed by Girault, measures 73 x 80 cm and is modelled on the iconic head of White Coffee Cat.
(Phygital Drop Tokenized carpet)
A tokenized version of the carpet that corresponds to the physical carpet is available in Highstreet, and users can use it as an exclusive decoration for their virtual property in Highstreet. The token will also act as an NFT entrance guard for certain future events, allowing access to some exclusive events. In addition, the owners will form a community around the story of Mr. Coffee NFC-Neko.
Mr. White, the prototype of the carpet, has an exciting story. He is not only an Internet celebrity, but also a cancer survivor. Mr White was given 25 weeks to live when he was diagnosed with cancer at the age of one, but has now lived a healthy life for five years. Since then, designs like THE NFC-Neko blind box have been used to support animal welfare causes like LA Kitten Rescue.
"We believe that the story and brand that Mr. White has built is the perfect foundation to create the Phygital Drop campaign. From Web 2.0 making physical cats shine to NFT cat influencers, we hope to bring these archetypal examples to the metasverse and really bring the brand story's followers and supporters together in new and new ways, "the project told us.
The NFC-NEKO project is actively becoming a global contributor to animal welfare, and the project is not just about creating an NFT themed for influencers.
Nfc-neko donates 5 percent of the proceeds from its initial release to animal welfare organizations. The community of cat lovers that has formed around NFC-NEko can also contribute to advancing animal welfare. Project sponsor Taiko NFT is committed to ensuring that the NFT community contributes to the living conditions of animals in the real world. Create a safer world for cats and other animals by raising awareness of animal welfare and protecting them.
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