Circle fan China Taiwan market, what did OKX do right?

2023-01-05 17:56

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Now Web3 is leading the next generation of Internet form, with broad prospects for development. It has gained unprecedented attention worldwide. China's Taiwan has also begun to emerge in the global wave of Web3.

Original author: 0xTree

OKX continues to seek partners around the world, and has set its sights on Taiwan, China.

Taiwan, China's leading entertainment industry in Asia, provides an excellent application scenario for NFT. In 2022, many Chinese and Taiwanese artists, represented by Jay Chou and Nengjing Yi, have released NFT, bringing subversive changes and huge imagination space to the entertainment industry. The wave of NFT has swept across Taiwan, China. Thanks to the natural fit between the entertainment industry and NFT, Taiwan is emerging as one of the most active NFT markets in Asia.

In the same year, OKX, a seven-year history cryptographic trading platform that is the world's largest contract trading platform, successfully transformed itself into a Web3 technology company and successively launched NFT market, DEX, Wallet and many other decentralized products, making new breakthroughs in the field of Web3.

In addition to focusing on product and technological innovation, OKX has cross-boundary cooperation with City, McLaren F1 racing team, golf star Ian Poulter, JENA PABE sailing team and other sports industry giants, frequently appearing on the international stage. While growing from an industry brand to a world-class brand, OKX leads the encryption industry to a global vision.

Web3 technology wave sweeping the world, when the world's three major crypto trading platforms meet shining Asia's NFT star, the two will rub out what kind of sparks?

Appearing at top summit, OKX is hot in Taiwan, China

"My friends around the currency all know Ouyi OKX, now you are very popular." Chinese Taiwan users communicate with the staff at the booth of Ouyi OKX.

At the end of the year and at the beginning of the New Year, as a representative of the world's leading digital asset trading platform, OKX staged a series of top blockchain events in Taipei, such as "Taipei Blockchain Week 2022" and "NFT Taipei", which attracted wide attention in the Taiwan market.

Since 2022, OKX has been reported by many media, and its popularity has spread rapidly in Taiwan, China. For example, on September 21, Zhongtian TV aired for the first time the advertising film with the annual revenue of Aoyi OKX financial products as high as 28.9%. On November 22, Taiwan's famous blockchain KOL and 110,000 YouTube fans shared the World Cup NFT activity of Ou Yi OKX. On November 23, Juheng, a well-known financial information network in Taiwan, reported that Ou Yi OKX announced the first online reserve proof function POR, to protect user assets and so on.

Despite extensive media coverage, OKX can be seen on streets, landmarks and public transportation in Taiwan, China. In November, OKX launched a "Taipei Vinyl Burger pop-up" in collaboration with Web3 restaurant Skrabur, which attracted a large number of users from Taiwan.

"Come and see Avatar 2 at Oyi OKX, challenge not to go to the bathroom for 3 hours!" ", "Thank you OKX exchange platform ticket, the staff worked hard, in this cold winter can relax in the cinema to enjoy a good movie, Avatar II is really great. ... On December 17, many Kols in Taiwan expressed their gratitude to Ou Yi OKX in a Facebook post. Recently, OKX hosted the offline theater of Avatar 2 in Taipei, and invited well-known media in Taiwan to watch the movie together with KOL, including Brain Brother, RAYSKY, Murmuring Cat Investment, Weiwei, etc., which was widely praised.

Ouyi OKX circle fan China Taiwan market behind, is not only the accumulation of word of mouth, the gradual precipitation of the brand, and the extreme demand for products.

Insist on making good products that let users rest assured

"The FTX incident happened so suddenly that no one expected that such a big trading platform would have an accident. From disbelief to shock, we are numb now. Except for you OKX, all the others have been unloaded." A senior encryption user to Ouyi OKX customer service said.

The FTX explosion directly triggered users' distrust of centralized trading platforms. In the face of this situation, OKX launched the "Proof of Reserves Function PoR" immediately, and then released the second Proof of Reserves report a month later. All users can view the results of two PoR audits on the page. It can also be verified using self-checking capabilities and open source tools. More than that, OKX promises to publish PoR reports on a regular basis to protect user assets and promote transparency in the crypto industry.

Imagine that users cannot verify bank balances, so POR is more rigorous and open than traditional banks' "deposit reserve system". This is an important step forward in promoting transparency in OKX and the crypto industry as a whole. It's worth mentioning that according to Coindesk, Seoul-based analysis company CryptoQuant published a report that OKX's reserves are 100% clean, Crypto.com is 97% clean, Binance is 88.95% clean. It was 81.64% for Kucoin, 66.5% for Bitfinex and 56% for Huobi.

In recent years, crypto trading platform disputes have been raging, the decline and rise of which is not only related to the security of the trading platform, but also directly related to the product experience. OKX always adheres to scientific and technological innovation, and constantly races with the market through product iteration and upgrading, escorting every transaction.

In the face of a global open crypto market with 7X24 hours of uninterrupted trading, more stringent requirements have been put forward for crypto trading platforms, especially the response speed of crypto trading platforms is directly related to investors' earnings. Taking OKX's trading system engine as an example, it successfully solved the contract system allocation problem that made other trading platforms "headache". And the pioneering implementation of unified account, combination of margin and other functions of the crypto trading system, further improve the efficiency of users trading.

In addition, Web3 wallet is embedded in the APP of OuI OKX. Oui Web3 wallet is the most comprehensive heterogeneous multi-chain wallet in the current market. It supports Ethereum, Avalanche, OKC, Polygon and other 37+ public chains and 1000+DeFi protocol. Users can interact with all major public chains without having to download another wallet. What is impressive is that Auyi Web3 wallet also covers five core functions: wallet, on-chain transaction, coin earning, NFT market and dApp exploration, which meets users' different needs for centralized and decentralized transactions with only one entrance.

Do let users rest assured of good products, is Ou Yi OKX to China Taiwan users "the best feedback".

Eager to recruit talents in Taiwan, China

While many workers are still toggle between 996, touch, rot, lie flat, roll in, and PUA, OKX has helped employees avoid these problems as much as possible. "It's so cool that Ou Yi OKX refuses to roll inside!" "I didn't come to the wrong platform. This is the company of my dreams," said a fresh graduate who just joined OKX.

On December 21, 2022, Ouyi OKX won the "MostIn2022 Global Attractive Employer" award, becoming the only technology company in the Web3 field to win the award, which reflects the industry's high recognition of Ouyi OKX's global brand building, talent development path and social responsibility. In addition to Ouyi OKX, other well-known companies receiving the award include Alibaba, ByteDance, Tencent, Huawei, Tesla China, Xiaomi, JD.com and many others.

Talent is the most valuable asset of an enterprise, and it is also the key to maintain a leading position in the fierce competition in the industry. OKX attaches great importance to the talent training and reserve of Web3 industry. Within the company, OKX applies the treatment of employees from all aspects. Second, continue to increase investment, help employees improve professional quality and professional skills, to achieve the common growth of employees and enterprises; Third, to build an open and inclusive corporate culture, so that employees with different cultural backgrounds can realize their self-worth; The fourth is to create a highly humane work environment, organize rich business activities, explore telecommuting and so on. In addition, at the industry level, Ou Yi OKX also cooperates with Harvard University, Columbia University, Imperial College London, Xi 'an Jiaotong-Liverpool University and other top universities in the world to continue to help the ecological construction of talents in the industry.

Since its establishment in 2017, OKX has more than 3,000 employees worldwide. Previously, Ouyi OKX officially announced that it would actively assume social responsibilities, provide more jobs, and continue to expand talent recruitment worldwide, so that the total number of the team reached 5,000.

The rapid growth of the company is the result of the joint efforts of all employees. OKX pursues the goal of improving the happiness of employees, and at the same time builds the world's top crypto ecological infrastructure service provider to promote blockchain and digital assets into the lives of hundreds of millions of users. In the future, Ou Yi OKX will recruit talents and strengthen team building in Taiwan market.

Work hard to build Web3 together

In 2022, the global economy enters a downward cycle, the shadow of COVID-19 looms, and various uncertainties intensify the flying of black swans and the gallop of gray rhinoceros. In the vortex of an era of enormous pressure and information explosion, we are gradually becoming "one-way people", which means losing the ability to think and the possibility of huge development space in the future. Both human and society present an inelastic state, and "inner roll" and "lying flat" become the passive choices of most people.

Fortunately, with the development of the crypto spirit and the awakening of personal digital sovereignty, more and more people are beginning to look and reflect, which is driving the transformation of the Internet from Web2 to Web3. Web3, which relies on blockchain as the underlying technology, is not just a simple innovation of the Internet application layer, but a revolution that reconstructs data, trust and finance at the same time. Web3 advocates the return of data "ownership" and identity "autonomy" from large platforms to users, so as to build a more equal, more open and more trusted Internet.

Now Web3 is leading the next generation of Internet form and has a broad development prospect. It has gained unprecedented attention worldwide. Hong Kong, New York, Dubai, Bahamas and other countries have declared to compete for the global Web3 center, and Taiwan has also begun to emerge in the global Web3 wave.

Lennix, Director of OKX Financial Market, also publicly expressed his expectation on the Taiwan market for many times. "Taiwan is one of the markets that OKX attaches the most importance to. We are very optimistic about the development potential of Web3 in Taiwan, where there is not only an open and inclusive environment, innovative vitality, but also a gathering of global talents. In the future, we will continue to expand enrollment in Taiwan, enhance local cooperation, and provide better services for Chinese customers in Taiwan."

No matter how the crypto industry ahead of the unknown and challenges, Ou Yi OKX will explore to illuminate the road ahead, and China Taiwan to build Web3.

"Better future: Game on."