As user style preferences shift, on-chain transactions are becoming increasingly popular. How to capture hotspots in real time, reduce user participation barriers, and ensure transaction security has become a topic of concern for everyone in the industry. Gate has chosen to upgrade its Web3 ecosystem core product, MemeBox, to Gate Alpha to address this trend.
Gate Alpha is not just a transaction gateway, but also a comprehensive ecosystem that connects on-chain hotspots, point rewards, and selected projects. In the latest product update, Gate Alpha has further improved its full-chain support and on-chain token coverage, now having integrated mainstream blockchains such as Solana, BSC, Base, Ethereum, World, and supporting tokens from popular on-chain launch platforms such as Pump.fun, Bonk.fun, Launchlab, Moonshot.
Users no longer need to compare prices on multiple platforms, perform cross-chain transfers, or create wallets. They can directly purchase the latest on-chain projects using USDT in their Gate account. At the same time, the Alpha Featured section, through smart risk control and a professional team's dual screening, sifts out high-market-heat, outstanding-potential quality tokens for users, making investments more efficient and secure.
During the ecosystem construction process, while Gate Alpha has lowered user participation barriers through its product, it has also continuously increased community engagement through activities. In the recently concluded Third Points Carnival, the platform designed various forms of participation.
Trading specific currencies can stack airdrops and points rewards. By meeting certain trading conditions, users can receive a 100 USDT equivalent mystery box, accumulate Alpha points by daily check-ins, earn tiered points based on cumulative purchase volume, and even receive additional rewards for daily check-ins, first trades, and inviting friends.
According to statistics, users who participated in all 12 phases of the trading to share tokens and Alpha points could receive up to 1057.55 USDT and 22 points. If they participate in the "10-Day Consecutive Trading Check-In" and "Trading Specific Tokens," they can also receive 120 USDT and 30 points as a reward. Additionally, by participating in other points activities and daily check-ins, they can receive an additional 286 points. If they participate in the entire Third Points Festival event, they could receive up to 1177.55 USDT and 338 points.
Gate Alpha continuously organizes similar activities to incentivize user trading and promotion and promptly share ecosystem benefits.
On July 29, Gate Alpha officially launched the Alpha Points System, marking a new phase for Gate Alpha. This system is based on user behavior data within the Gate platform and the Alpha ecosystem, including asset holdings and trading activity, to generate an activity assessment index. The points are the cumulative total of daily points in the past 15 days. Only 10 days after the new points system went live, 8 points airdrop events were conducted, with a total reward of 299U, igniting high community participation. Gate Alpha's trading volume has continued to surge, more than tripling since its launch.
It is important to note that Alpha Points determine eligibility for participating in Alpha Zone token airdrops, TGE subscriptions, time-limited activities, and other benefits, but cannot be directly exchanged for tokens. For example, a recent official announcement indicated that users with 65 points or more can spend 10 points to receive 66 RION airdropped tokens, and users with 70 points or more can spend 10 points to receive 80 ES airdropped tokens. All rewards must be claimed manually and are immediately deposited into the Alpha account upon claiming.
The higher the points, the greater the likelihood that users will have priority access to future token airdrops, TGEs, and other activities.
Acquiring points is equally straightforward and mainly falls into two categories: asset points and trading points. By reaching a specified balance range, users can earn the corresponding points. When the balance is equal to or greater than $100 but less than $1000, users can earn 1 point per day, with a maximum of 5 points per day. Trading volume points start at 1 point for the first $2 purchased daily, with additional points added for each doubling of the transaction amount—for example, buying $4 earns 2 points, buying $8 earns 3 points, and so on.
In addition, Gate will offer additional points rewards for specific coin trades during certain promotional periods, allowing early participants to easily reap more benefits. In the current phase, Gate Alpha's key feature is its low threshold and fast acquisition, providing users with an excellent opportunity to accumulate ecosystem benefits.
In the crypto industry, there is a rule that the earlier you get in, the fewer participants there are, the greater the opportunity. Whether it's early investment in BTC, ETH, or participating in the testnet and airdrop events of high-quality projects in their early stages, early participants often receive much higher returns than latecomers. Gate
Alpha once again validates this rule.
During the Alpha Listing event from July 18 to July 25, user participation in Gate Alpha showed a significant lead in rewards compared to competitors. Data shows that the highest reward value for an individual user participating in Gate Alpha reached 1456 USDT, nearly double the 816 USDT of competitors.
Whether looking at the total rewards or specific project comparisons, Gate Alpha has demonstrated astounding returns in the early stages. In the LN project, the highest reward per person in Gate Alpha was 2600 LN, approximately 276 USDT based on the peak price during the event period. Competitors only received 600 LN, valued at 63 USDT, a difference of nearly five times. Gate Alpha's reward value in the ERA project reached 490 USDT, still significantly higher than the 303 USDT of competitors.
For some high-quality projects, Gate Alpha also introduced trading + check-in activities. As of July 30, Gate Alpha's ongoing token activities cover four projects: PUMP, ES, RION, and ERA, with rewards of up to 1542 USDT.
Gate Alpha is currently in the early stages of platform development, with a limited number of participating users and a more concentrated reward distribution. This gap is not accidental but rather a natural outcome of early opportunities. To attract core seed users, the platform has tilted the activity rules and reward ratios to provide greater incentives, ensuring that early participants can enjoy excess returns. As the user base expands in the future and the reward mechanism becomes more balanced, such high returns will become scarce.
Countless historical examples have shown that those who profit the most are often the earliest participants. The data from Gate Alpha earlier also confirms this rule. The current stage of Gate Alpha, with low competition and high reward ratios, is precisely the period for early players to gain excess returns.
In addition to being able to bring users excess returns, Gate Alpha's advantages also lie in its fast listing speed, comprehensive asset coverage, and extremely simplified user experience. These advantages do not exist in isolation but rather complement each other, collectively building a highly attractive on-chain trading ecosystem for traders.
The listing speed is one of Gate Alpha's core competitive advantages that sets it apart from most of its competitors. In the crypto market, information and time are often the essence of opportunity and profit. When a project gains popularity on the chain, it often triggers a large number of trades and price fluctuations in a very short period. If a trading platform cannot quickly list the asset, users will miss the optimal entry point, and their profit potential will be significantly reduced. Gate Alpha has achieved almost synchronous listing with on-chain hotspots. Leveraging real-time monitoring and intelligent filtering mechanisms, Gate Alpha can promptly list a new asset once it gains initial popularity on the chain. This speed is not only significantly faster than most centralized exchanges but also means that users can position themselves in the early stages of a popularity surge, enjoying a first-mover advantage.
Asset coverage is also a significant advantage of Gate Alpha. Whether it is a popular project on mainstream public chains or tokens that have just launched from on-chain launchpads such as Pump.fun, Bonk.fun, Launchlab, and Moonshot, users can find them on Gate Alpha promptly. This coverage allows users to avoid frequent platform switching, searching for contract addresses, or worrying about purchasing fake tokens. Both trading efficiency and security have been significantly enhanced.
The simplification of the user experience is another highlight of Gate Alpha in lowering the entry barrier. Users do not need to create an additional on-chain wallet but can directly use their Gate account and existing USDT balance to seamlessly carry out on-chain asset purchases and trades in the app. The system automatically handles on-chain settlements, gas fees, and other complex steps, making the user's operation experience almost indistinguishable from regular spot trading. This design not only reduces the technical barriers to participating in on-chain trading but also significantly reduces the risks of operating errors and fund loss.
At the same time, Gate Alpha's points system provides users with continuous participation incentives. This system has been automated, with point calculation and updates performed automatically by the system according to rules each day. This design creates a very attractive positive feedback loop: when users engage in trading on Gate Alpha, they can seize short-term opportunities brought by on-chain hotspots and also accumulate long-term benefits through point accumulation.
Looking ahead, as more high-quality projects are introduced and more activities are launched, Gate Alpha's ecosystem will continue to expand. The points system will iteratively introduce new types of benefits, airdrop projects will become more diverse, and the speed and coverage of on-chain hotspots are expected to further improve. In the future, Gate Alpha will not only be a trading platform but may also become a core hub connecting on-chain hotspots with user assets, enabling every participant to more easily and efficiently access value within it.
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